Maximilian Ettl is an art director and designer based in Frankfurt.
 
German Rail Unglitch Yourself
In an age where online meetings are seen as more efficient, how do you inspire business travellers to meet on-site? Our idea: highlight the downside of virtual calls — technical glitches.
We collected real glitch photos from clients and colleagues, featuring the best in a campaign labelled: "Meeting in person is still an option" — aimed at everyone tired of online mishaps. Concept and Art Direction for Ogilvy Germany.